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Figaro

Figaro is a new brazilian brand that sells natural cosmetics for men. All their products are vegan, eco-friendly and fully natural, so when they invited me to design their brand and website I was thrilled about it! 

The concept of the design was the union of modernity and classicism, so I chose a beautiful serifed font as Figaro's main typography and a golden beard, as their symbol. Black and white pictures, a serif typeface and some golden details helps to bring the classic atmosphere to the web. The extended product page exposing the main ingredients helps to bring value to the product. And to show men how important it is to take care of themselfs, a "Beard Care Step-by-Step" was created, linking the steps to the referred products.

 

 

ROLE & TECHNIQUES

  • User Flow
  • Information Architecture
  • Interface Design
  • Prototype
  • Logo Design
 
 
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